AppTrajectory is an independent software-selection publication focused on helping readers evaluate applications systematically, compare trade-offs and choose software suited to their actual requirements.
Stuart Kerr Spindlow is the Founder, Publisher and Principal Reviewer of AppTrajectory.com. He leads the publication’s editorial direction, evaluation framework and review standards.
Who AppTrajectory helps
Our starting audience is founders, product owners, small agencies and teams choosing or changing shared software. The methods also help individual buyers who need to explain their requirements. A useful choice accounts for the people, workflow, budget and operating responsibilities involved.
Requirements before product rankings
Our primary work is selection methodology, evaluation criteria, structured comparisons, requirements planning and choosing between approaches. We connect a shortlist to practical pilot tasks, cost assumptions and a record of why an option fits. A broad feature catalogue alone is not enough.
- Requirements checklists and essential acceptance gates.
- Comparison matrices and explainable weighted selection criteria.
- Implementation, integrations, scalability and ongoing ownership.
- Total cost, migration, switching costs and a workable exit.
- Best fit, poor fit and conditions that should change a decision.
Publisher, evidence and corrections
Read Stuart’s full profile and LinkedIn profile. The selection methodology explains how evidence becomes a decision; the editorial policy explains attribution and corrections. Contact the editorial inbox with a specific page or tool issue.
The former Trajectory application
The current publication is independent of thoughtbot. It does not operate the former Trajectory app, hold its customer accounts or provide account recovery. Read the history and service notice.